Caloy's Buko Pie sang San Enrique

YOU CAN ALSO FIND US AT THE SAN ENRIQUE BOOTH DURING THE PANAAD FESTIVAL

CALL OR TEXT US 09209008072

Layers upon layers of fresh buko meat with the right crunch of its pie crust --- this is what you will TASTE from every single bite of Caloy's Buko (Coconut) Pie sang San Enrique.


I have heard about this special Buko Pie from friends since early 2011 (or maybe earlier). Someone from down south shared with me a piece of this pie. With just one bite, I finally knew what I have been missing in a Buko Pie for a long time.

I got the softest young buko meat layered on a bed of generous custard. I was happy that this pie is not that sweet. Just the right sweetness that it needed. That sweetness that did not overpower the freshness of the young coconut. It was like munching on a mouthful of soft coconut clouds! 


I am now helping the owners to improve their marketing and online communications since we know we have a Facebook market ready. I have actually volunteered to help them a year ago because I knew that they have a good product. And as young entrepreneurs, I also support their idea of doing business in their small town of San Enrique (about 30-40 minutes away from Bacolod City in Negros Occidental). This small business provides jobs for the local people of the town. This is also a great thing for tourism for it highlights the best products of San Enrique.

For deliveries, please call 09209008072.  

A plate of buko pie can be divided into 8 slices. The 9-inch buko pie is in a sturdy box so you can easily bring it as pasalubong. Or better yet, eaten freshly baked on the same day as it is delivered to you. I think the latter is the best way to enjoy your Buko Pie. Or best strategy is to buy one for pasalubong and one for consumption. Fresh buko pies definitely require you to throw away delayed gratification. You just have to eat it while it's hot!

AVAILABLE IN THE SAN ENRIQUE BOOTH DURING THE PANAAD FESTIVAL!!! Hurry :)

But hey, if you badly need a buko pie fix, we do understand and would like to accommodate your cravings. :) 

If you are near San Enrique or passing by the town, please ring or send a message through these Mobile Nos. +63-927-8297888 or +63-923-8823144. The owners would really be happy to serve you in their main branch. Ask any local around San Enrique and they will lead you to us. The business is also open for hotels and restaurants who would like to feature Caloy's Buko Pie sang San Enrique in their menus or special buffets. 


Click the Facebook Fan Page Caloy's Buko Pie sang San Enrique for more information and some promos that we can think of. 


Have a slice of Caloy's Buko Pie sang San Enrique! Kanamiton!

As for me, I will have to wait for another Negros trip to taste my Coconut clouds :) 

XLXL,

FatGoddess

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USLS-IS HS Batch 96 - Medical Mission - Brgy. Cansilayan, Murcia

"I got tired of drinking parties for our batch reunion every year."
"I think we should give back to our community."
"I need to do something worthwhile for us and for others."

15 years out of high school, these are our Batch 96 from the University of St. La Salle-Integrated. We are a fun-loving batch who grew up and realized our bigger world.

The University of St. La Salle - Integrated School HS Batch'96 held their 1st Medical Mission at Barangay Cansilayan, Murcia last Saturday, February 25, 2012 from 8am-2pm. We (with batchmates Doc Mike David, Louie Yasay and SSA Batch 96 Coordinator Tata Torrejon) arrived minutes before 7am to help out in the preparation. And I was really surprised because when we arrived at the barangay's covered court, everything was in place and there were several people who were waiting for us outside the gate. Good job to our partners from the San Isidro Labrador Quasi-Parish.

USLS-IS HS Batch 96 with Fr. Roly Blancaflor

The 11 young professionals of USLS-IS HS Batch 96 namely Tad Caperonce, Dr. Francis Elumba, Dr. Michael Joseph David, Dave Dumdumaya, Alex Arnaldo, Dax Coscolluela, Jude Fornales, Lou Lopez-Pokharel, RN Rina Villanueva and Louie Yasay  partnered with St. Scholastica's Academy-Bacolod HS Batch 96 (Tata Torrejon, Catherine Bril-Jordan and Irene Catalbas-Arnaldo) and the San Isidro Labrador Quasi-Parish headed by their priest Fr. Noli Blancaflor (a very good friend of both alumni).

Our batchmates Dr. Francis Elumba of the Corazon Locsin Memorial Regional Hospital and Dr. Michael Joseph David of the David Medical Clinic spearheaded the Medical Mission.  Other volunteer doctors were Dr. JJ Perez (from USLS-IS HS Batch 98), Dr. Rina Elumba (wife of our batchmate Dr. Francis Elumba) and Dr. Alma Ruiz (a resident of Brgy. Cansilayan and has a clinic in the same barangay).

Dr. Francis Elumba seeing a patient

Dr. Michael Joseph David treating a woman brought by her two daughters to the Medical Mission

Riverside Medical College also sent 2 College Instructors and their 17 Senior Nursing students to assist the doctors. During their free time, they treated and dressed the wounds of children from ages 4-10.

Senior Nursing students from Riverside Medical College manned the Vital Signs Area and Medical Area and assisted the doctors in this mission.

Dr. Michael Joseph David, ENT examines the young boy while RN Rina VIllanueva assists him.

The Philippine Army - Infantry PA headed by Lt. Col. Nelson Trojilio sent men to support the group and to help secure the area.   Several other organizations and companies such as the Sugar Tee Foundation (c/o Mr. Nene Tanpinco), One-Med Marketing and  A-Complex Marketing of our batchmate Dave Depamaylo, LRI TheraPharma (c/o Strawb Acaso) and OEP Pharma of our batchmate Jad Golez, joined in to support this activity.

The Medical Mission served 350 patients from different places around the barangay, with 4-month-old infants to a centenarian grandmother and church member of the local parish. On the side, several kids and adults were given free haircut and all were treated to a snacks and a hot cup of arroz caldo. The patients went under consultation by the 5 doctors which were assigned to handle General, Pedia, ENT, OB Gyne, and Ophtha cases. After consultation, the patients were given free medicine according to their prescription from our doctors.

The volunteer doctors seeing hundreds of patients from 4 month old to centenarian grandmothers.

some of the pre-screened 350 patients.

USLS-IS HS Batch 96's aim to help an adopted community for a whole year to effect change in that place is  pushed by their classmates who are here in the Philippines and abroad. For this year, Brgy. Cansilayan has been chosen because of its proximity to Bacolod City and also, that the local leadership in the church and the barangay is strongly supporting this initiative and closely working with the group.

free haircuts for kids and adults

Free haircut for kids and adults with USLS-IS HS Batch 96 Alumni Louie Yasay and Dave Dumdumaya

The USLS-IS HS Batch 96 is planning to hold a Summer Medical Mission with Operation Circumcision for young boys to be paired with an awareness seminar on Reproductive Health and Solid Waste Management.

Next activities of our batch and in partnership with the SSA Batch 96 is a fun-run for the benefit of the activities we are planning to do so our activities will be self-sustaining already.

June - we plan to get sponsors to give free school supplies to disadvantaged children of Murcia.

We hope that we can get more organizations, companies and individuals to help in our cause that we believe in. And that is,

If you want to get to know more about our group and their initiatives, please contact 09213307861 or 0933-9603627 or email us at uslsishsninetysix@gmail.com. 

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On Pureza, The Story of Negros Sugar (Documentary Film - 2012)

PUREZA, The Story of Negros Sugar

A Full Documentary Film by Jay Abello

February 2012

Part 1

LIVING MI DULCE VIDA

by Ihvonie “Teytey” Sevilleno

Pureza, The Story of Negros Sugar is a full documentary film

Executive Producers J. ABELLO, JOEY GASTON

Producers FIONA BORRES, AGNES VILLAR

Director J. ABELLO

Writers JET ORBIDA, CHECCS OSMEÑA

Editor FIONA BORRES

Director of Photography J. ABELLO

Asst. Director LOVELLE BELLOCILLO

Visual FX Supervisor RICHARD FRANCIA

Sound Engineers ALBERT MICHAEL IDIOMA, ALEX TOMBOC

Music PEARLSHA ABUBAKAR

Researchers IHVONIE SEVILLENO, KAT VALENCIA

Living mi dulce vida in Negros, I thought I knew it all. Spoken like a true-blue Negrense, “Kabalo na ko na ah!”

Tawrrnngg… was I sooo wrong. Researching for a 200-year old province – our Negros Occidental – was HHHHHAAARRRRDDDD.

Preparing a Scene at General Aniceto Lacson's Ancestral House in Hacienda Claparols, Talisay City

 Finding books and research materials about Negros was not as easy as typing N-E-G-R-O-S on Google. Thousands of delicate pages, old newspaper clippings, heavy hardbound books, wooden chests and decrepit boxes of old photos were our companions for a year.  After 3 years, some pages are still haunting my dreams.

Moi, Researcher

Kat Valencia, Researcher while researching
at the Negros Occidental Historical Commission
Library beside the Provincial Library

As researchers, we had to bring our own “top-of-the-line” mobile digital archiving equipment.  This included laptops, point-and-shoot cameras, flash drives, removable drives and an old grey scanner (which seemed heavier because of its monstrosity of cables). For a year, we lugged them around so we could provide our writers with the information they needed.

My tasks in this location shoot at Hacienda Santa Rosalia in Manapla includes Photo Documentation,
Wardrobe Assistant and Production Coordinator

I have always loved libraries but I got overdosed with libraries while doing the film. We spent thousands of hours at the Rafael Salas Library of the Negros Museum, the Provincial Library of Negros Occidental and its neighbor the Negros Occidental Historical Commission Library. I also went to the Silliman University Library in Dumaguete, Negros Oriental and the Center for Western Visayas Studies of the University of the Philippines – Iloilo. And the list goes on and on, with thousands of pages, maps, political cartoons, articles and photos scanned to the highest resolution that our old thick scanner can handle.

The House of the Gastons, Hacienda Santa Rosalia, Manapla, Negros Occidental, Philippines
(one of our locations for the Cosplay Shoot)

Kat, Velle and I (and our countless assistants) visited ancestral homes and private libraries and went through numerous personal collections – all these to know more about US. I was basically a scavenger/hunter/forager for anything NEGROS and WHO to talk to in Negros. It seemed to be an endless quest for yours truly, the struggling “Sugar Expert IV (a sugarity)”.

(Sugarity:  noun: an original Pureza term related to Negros sugar and its industry.)

Ihvonie “Teytey” Sevilleno

Researcher/Production Coordinator/Director’s Soothsayer/Pureza House Dumaan and Official Cook/Marketing Person/Museum Worker

PART 2

MARRIED TO PUREZA

Direk Jay Abello on the Cosplay Shoot (Chroma)

I remember how we called ourselves - work addicts and OCs – because of the passion we gave to our work.  The repercussions were so great that we had sleepless nights and numerous trips to 24-hour McDonald’s stores.  By then, we had a regular quitting of Production Assistants who got overwhelmed with our sugarities and such.

Makeup for our "Uncle Sam" (Direk Milton Dionzon)

Direk Jay Abello with the cast and production crew at our Pureza - Giant Exterior Chroma Wall (available light)

Migraine-inducing meetings went for, sometimes, 72 hours.  These meetings had Direk Jay, Sir Jet and Miss Checcs endlessly talking and writing on our humongous white boards in PeacePond and Pureza house. How I wished then that those white boards were large digital touch-screens so I could copy-paste their notes unto MSWord! By the end of the 72^nd hour, I resorted to taking photographs of the notes on those white boards.

Ms. Checcs, Fiona Borres, Kat Valencia and Lovelle Bellocillo:
We will always be Pureza Girls!

With Pureza, it was like a wedding. Something blue, something borrowed and something new. Pureza was not only blood, sweat and tears but tons of laughter, friendship and family. After three years, I am not divorcing Pureza. But we are all coming home to finally tell OUR story. Finally.

===========

Negros Pureza Foundation and Bonfire Productions, Inc.

in cooperation with

the National Commission for Culture and the Arts and 7th Films

present

 “PUREZA:  The Story of Negros Sugar”

SYNOPSIS


For the first time in Philippine cinema, a full-length documentary film on the struggling sugar industry of the island of Negros and how a piece of crystallized grain could affect a whole island of 3 million people!


At the turn of the 20th century, Negrense “hacienderos” (sugarcane land owners) were the richest and their farm workers the highest paid in the country. But in a span of a century, the Negros sugar industry plunged from its proverbial pedestal into its inglorious present state.


Why is the industry in peril?  Is it, indeed, a flailing sunset industry?


Filmmaker J Abello, a former sugarcane farm manager, offers a glimpse of the island’s turbulent history through dramatic and controversial video:  lavish parties of Negros sugar barons, candid interviews with hacienderos, never before seen footage of Negros Island…and more.


“Pureza: The Story of Negros Sugar” traces the history of the Negros sugar industry as it faces strife and discord in the advent of the 21st century. 


 PRODUCTION STAFF:
Director – J. Abello
Editor – Fiona Borres
Executive Producers –J. Abello, Joey Gaston
Producers– Fiona Borres, Agnes Villar
Writers – Jet Orbida, Checcs Osmeña
Director of Photography – J. Abello
Sound Engineers – Albert Michael Idioma, Alex Tombok
Music – Pearlsha Abubakar
Visual FX Supervisor – Richard Francia
Asst. Director – Lovelle Bellocillo
Researchers – Ihvonie Sevilleno, Kat Valencia




COSPLAY ACTORS:


Oying Osmeña
Milton Dionzon
Mandy Alimon
Eero Martinez
Dante Amaguin




DIRECTOR’S BIOGRAPHY:
JAY ABELLO


An industry disciple working on over 25 feature films in the Philippines, countless TV shows including soap operas and TV commercials in a span of 10 years, Jay Abello is a movie fan by heart.  He describes the movie set as “one of the most romantic places you can ever be in. You’re in the middle of nowhere and you have all these lights and production people trying to make something out of nothing and it’s a new world altogether.” 


He also believes that he is a film student at best and has always traveled and accepted projects based on this—“I just want to learn more about film.”


Among Jay Abello’s best works is doing cinematography for the films Brutus (Tara Illenberger), Donor (Mark Meily), Kano’(Coreen Jimenez) and Nino(Loy Arcenas).   He has also directed two feature films (Ligaw Liham and Namets!) and Pureza is his first documentary feature.


DIRECTOR’S INFORMATION:
Unit 1806 Tower 3
Avida Towers
New Manila
Quezon City
Mobile: 0917-8588813
Landline: (02) 2151205
Email: behonest@jayabello.com


PRODUCERS’ INFO:


NEGROS PUREZA FOUNDATION, INC.
North Drive Corner Margarita Streets
Villamonte Public Market
Bacolod City
Contact Persons: Andrea Gallos or Jojane Morcilla or Mel Mendoza
Mobile: +63 907 706 1332 or +63 932 306 5277 or +63 917 301 2878
Landline: (034) 433-5034 


BONFIRE PRODUCTIONS
FSS Bldg 1 Annex
89 Scout Castor St.
Diliman, Quezon City
Contacts: Fiona Borres or Zandra Garay
Mobile: +63 928 551 6724
Landline: 632-3762346
Email: fiona@bonfire.com.ph
Visit www.bonfire.com.ph


For those who are asking for the Screening of Pureza: 
SCREENINGS:


PREMIER (By Invitation):
Screening 1 – February 7, 2012 | 6:30PM, Cinema 3, SM Bacolod
Screening 2 - February 7, 2012 | 9:00PM, Cinema 3, SM Bacolod


BACOLLYWOOD | CINEMA REHIYON 2012
Screening: 6PM, February 11, 2012 at Robinson’s Place-Bacolod
Please contact Secretariat for Tickets - 0916 8782878


February 17
3 REGULAR SCREENINGS
(Open to the Public, Tickets at P 120.00)
Regular Cinema Hours at SM Bacolod, Tickets will be available at Cafe Uma


For schools, universities and large organizations, please contact NEGROS PUREZA FOUNDATION for screening.

Here's the full Trailer:

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CERES PASALUBONG: Ceres is not just my RIDE, It's also my FOOD TRIP

WOW! This weekend is just great!

First of all, I want to thank my cousin, Julie (iamsuperjulie), who designed the new look of my blog. I am also most grateful for her for pushing me to write more and share more. Manang, salamat and I love you gid!

For now, I want to share my sister's work. She is with CERES PASALUBONG INC. I started helping my older sister years before when they started because she can't layout on either CorelDraw or PhotoShop and she said I was good (or so I thought she implied...ehem).

But then, I became more involved because I felt there is more potential in their products. And I have always believed that GREAT PRODUCTS just needs a little boosting in all these --- marketing, packaging, branding, advertising and all that. 

YES guys, I have already tasted every single kind of bread, roll, pasalubong, sweets and whatever they have. Well, let's just say I am my sister's unofficial-official taste tester.

This fairly new company which offers Negros' best in pasalubong, desserts, treats and fresh bread is fast becoming known. Ceres Pasalubong can be found in the different Ceres Terminals all over Visayas and Mindanao. Ceres Pasalubong shops are also located in strategic places around Bacolod City and Negros Island.

More shops and standees will be opened in the next few months in malls and locations here in Bacolod and in other provinces.

FatGoddess' Personal Choices:

I love their PIAYA! I like mine with very thin unleavened bread and oozing muscovado filling and they just nailed it for me. Very moist filling just fills you with this sugar rush, pure and unadulterated sugar rush, courtesy of our very own Negros product, muscovado.

This Ceres Pasalubong Especial, although packed, is near THAT piaya served hot off the griddle.

For the bread, I love their old school mamon (muffin) which they call Kabayan Mamon (very nationalistic eh?). This Kabayan Mamon is simply delicious and like their other bread and rolls, the prices are very reasonable. When I first tasted this, I thought I ate a corn muffin from Kenny Rogers. Surprising at first and then I keep on ordering more of these. Addicting.

And.... (drum roll please).....Spanish rolls -- I just have to tell you this. YUMMY... mmmmm mmmmmm mmmm! Just for PHP 6.00, an ideal snack.

They have so many products and they also help out local producers in Negros. And what is more interesting is that they try to make these traditional baked goodies that we have in our local bakeries. They have the Quinamoncil, Sesame Cookies (a cookie smothered with sesame seeds), Pulceras (a cracker that looks like an infant's bracelet), Teren-teren (comes from the word "tren" or train, the bread resembles a train with coaches), Sambag-Sambag (which really looks like pale Sampalok or tamarind fruits), and the sweet brojas.

I really want to share these products because I know if you taste them, you would agree with me. With Ceres Pasalubong, you get your money's worth with the quality and taste.

If you want to reach them, you can call their hotline +63 34 434-4118 or Mobile No. +63 917 723 2515.

Note: My sister is working for the company, my brother made the branding and I have been helping this company for years with graphic layout for their packaging and marketing. But mind you readers, this is not a paid blog. I just believe in their products and I just LOVE food, what can I say? 

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Promdi Chef in Bacolod and Negros Occidental

Promdi Chef - Bacolod/Negros Occidental Episode Part 1 of 3

Promdi Chef was our food and travel show with Negrense Chef Jomi Gaston. I had the great time writing for the show and the food, oooohhh-la-la!

We had a wonderful time doing this show and of course, telling all the world about our food and our place!


Promdi Chef - Bacolod/Negros Occidental Episode Part 2 of 3



Promdi Chef - Bacolod/Negros Occidental Episode Part 3 of 3

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